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  • Writer's pictureFLP Group

What You Need To Know: TikTok Newsroom Edition

Have you ever wondered how impactful TikTok truly is?

Well look no further! For The Love of People Group is here to share Flamingo’s latest study to get you thinking. With over 1 billion users, TikTok is driving culture and creating massive change in the advertising and marketing world. Reaching over 20+ regions and available in over 150 markets, FLP has been successfully using TikTok to reach new audiences while forming positive and inclusive engagement. The end result: TikTok helps us drive sales and increase your web traffic.

Sofia Hernandez, Head of N.A. TikTok Business Marketing, states: “Our community invites brands to lean into and participate in trends, to connect through conversations, and to co-create, all of which builds advocacy and ultimately drives purchases.”

What does this mean for you and your brand?

The impact TikTok is making sets the tone for just how powerful the potential for social media growth is. When using trending music, your brand becomes memorable, connecting your business to an audience on a deeper level. Check out the study below!

How can For The Love Of People Group help you?

For the Love of People Group is here to help your brand stand out and be successful in the ever growing TikTok community. Book a consultation today to learn more about connecting with your audience and using TikTok as a platform to change your business.

US TikTok Marketing Science, Music Perceptions Research, conducted by MRC Data, November 2020

US TikTok Marketing Science, Understanding TikTok's Impact on Culture Custom Research, conducted by Flamingo, March 2021

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